Saturday, January 25, 2020

What Is The Effect Of Mcdonalds On Society Cultural Studies Essay

What Is The Effect Of Mcdonalds On Society Cultural Studies Essay Most prominent changes came with the arrival of fast food  restaurants like  McDonalds into foreign countries, transformational have taken set which could be clearly as favorable or undignified to that culture. There are 1.5 million franchises in the US but there are about half of the total franchises are outside of the U.S. in over 120 countries. All the reputation and destiny of McDonalds, there are fear about how the broaden of standardization of the franchise is affecting culture, manner and the environment. In fact, the McDonalds has proved to the local culture to adopt their culture. The globalization of McDonalds creates many argues on equally both sides of the issue. The pro- globalization hopes are that it develops culture rather than ruin.   . McDonald does also modify its regional menus to proof to local taste. There has been a effect of traditional values with the arrival of nontraditional food items into the culture of foreign countries. The kinds of food items are representative to particular regions, religions and society. To give an example, Indian Hindus and Sri Lankan Buddhist people, believes that the cow is to be holy to their religion. Diversity can be originated in Indias food and its culture. McDonalds is viewed as American and the society away from conventional foods towards fast food is measured to be Americanization  of the diet. This perception has more far attainment effects than is seen on the surface. The Americanization of the food also shows that the culture and a way of thinking which in not acceptable to many states. Although they have done many changes in the eating habits of the nations influenced by the culture of McDonalds there has been many positive aspects. With the development of technology and communication the world it seems to be moving faster. The initiation of fast food into foreign cultures allows the opportunity to keep up with this fast development. Culture is ever changing and thus McDonalds moving to another step in the growth of culture with the changes. Now the menu has given people a new choice over the traditional foods eaten in the past. Strategies of McDonalds The companys ability to determine what consumers want and need and adapt to that is a major strategy they are using according to the culture differences of countries. Another great McDonalds strategy is, such as the delivery service offers even though in crowded cities such as Shanghai. Not only does the company make more sales by catering to the traffic-challenged, time-constrained, and lazy, it saves itself some money at the same time, because delivered meals require no table clean-up at the restaurant. Currently government around the world criticizing the fast food items because of the health issues, some countries are taken some actions to band TV advertisements of such fast food items due to the health conscious. Therefore McDonalds have done dramatic changes on their menu items with healthier salads, fruits and small portion size to encourage the balanced and healthy life style. Rather than implementing new technology to replace human labor, McDonalds is using a youthful workforce in an every country. it has beautiful appearance , brightly lit and climate control, seats ,tables , kids play materials, organized vehicle park, shiny counters creates open and cheerful environment in all country of McDonalds. Employees wear bright color and neat dress and smiles at customers while they working efficiently. Even employee has responsible for cleaning the toilets and floors work in a discipline manner. Outlet menu displays in the behind of the counter with soft backlighting and the photographic image of the food items. And open , clean, kitchen are shows to the customers how the hamburgers and fried chicken are prepared. It seems to be conveying gender equality and attracted the female consumers. And adjustment in behavior of McDonalds outlets in other country culture is a great strategy of McDonalds. Earlier McDonalds operated it services till the evening hours, bu t now days 40% of McDonalds are staying at night ours also because of the culture of night works. Culture Diversity of McDonalds McDonalds in Japan In 1971, first McDonalds was established by Den Fujita, president of Fujita Shoten in Japan in 1955. Perhaps the culture of Japan is almost like Asian culture the code of their food preparation is shows their culturally oriented society. The lunches are made by home and must be consumed quickly and entirely by sharing. Rice is so symbolically vital to Japanese culture that Japanese say they can never feel full until they have consumed their rice at a particular meal or at least once during the day. Here food preferences shows their culturally oriented. Earlier look and feel of both the products and stores of McDonalds were similar to those in the United States.   After some experimented they have done slight changes in their menu of food items according to the Japanese culture under one of McDonald guiding principles which is known as a commitment to exceeding customer expectations. And there is a wonderful culture they are having like Asian, eating together at one table, is innermost to the Japanese. It creates a sense of community. It is the essence of a food that bonds families and creates social relationships. But McDonalds hamburgers are meant to be eaten individually and cannot be shared therefore they introduced like Mc rice in Asian counties. And also their cultural physical arrangements of restaurants also changed to their expectation. Japan had neither tables nor seats; there were counters in which customers were expected to eat their meals on the  go. So they included tables in the layout, although the first floor of the restaurant is to ordering foods and others for seating areas. It is not only a place for great fast food in Japan but also a wonderful place to take a nap when they are coming from a late nights work. There are always people sleeping in McDonalds and also can see people studying over there, they most probably leave their stationery items and bags there. Often can see somebodys bag just left on a seat or a table its the owners way of saying this is my seat dont even think about it. They walk in, leave their bag where they want to sit and then go to order their food. It is look like a cafe, having comfortable seat. (Appendix-1.1). Mc Donalds of Japan is having different culture rather than other country McDonalds. Generally if you left your belongings on the tables like that, people would just leave them alone, However, I havent heard anyone sleep or study in McDonalds before. According to our culture if anybody did it will be made as a guilty thing for them, but it is happening in Japan published photographs in websites are proving that. It is showing their culture of Cinnamon melt anyone whos try them should agree they are the best, McDonalds adopting their culture and providing services according to their culture. Although McDonalds uses Australian beef unaffected by mad cow disease, the fatal brain-wasting ailment, Japanese consumption of beef and Big Macs dropped sharply at the time McDonalds in Hong Kong The first McDonalds of Hong Kong was established on 1975. Already they had the culture of fast food. They are giving more preferences to time, so other restaurants. Now eco-ethnic- pretentiousness is going out of the way. Generally Honk Kong wedding especially for the working class and the rich is a pressure and often financially crippling ordeal. Typically Hong Kong couple spends $29,000 on their wedding, and their average monthly income in Hong Kong is about $2,250. And they have the traditions, viewed as so troublesome by many young Chinese thus their wedding falls to a joyless, domestic and societal responsibility that leaves them with a heavy debt and little in the way of loving memories. Therefore they introduced Mc Wedding in Hong Kong to have a great wedding for young couples. It will be the first city in the world to roll out McDonalds wedding packages for couples introduced on January 1st, 2011.  Wedding package starts around $1,000. And the package is include with a ceremony, reception, decorations, personalized menu and catering, complete with an apple pie wedding cake, dress made out of party balloons, kiddies party favors for gu ests, and catering by McDonalds.   Now many people in Honk Kong celebrating their wedding at McDonalds, it shows they are adopting the culture of American whos celebration typically as joyful and independently. Although introduced joyful wedding celebration strictly Alcohol is banned, so newlyweds will have to toast their union with soft drinks instead to maintain McDonalds guiding principles.  McDonalds changed the young culture in Hong Kong, but it would be great impact to their culture might be create the unhealthy nature and environmental impact of fast food. It does issue for many cultures, would be effect their own culture value, rather supporting the community through improvement. McDonalds offered a rice burger a meat patty sandwiched by sticky rice molded into a bun in Taiwan, Singapore, the Philippines and Hong Kong who giving preference for heavy meals. Like the Japanese, the locals in Hong Kong viewed hamburgers as snack food. The corporate culture of McDonalds has traditionally been to offer value meals but, Identifying a way to collaborate McDonalds food with the Hong Kong culture and he has been successful. McDonalds has a research centre in North Point (Hong Kong) where it studies the quality of foods.   The areas that this office focuses include Asia-Pacific, the Middle East, and 37 markets of Africa.   This centre has created many new products within the McDonalds market. Today, McDonalds in Hong Kong continues to offer plain hamburgers at breakfast, but the dietary preferences of the locals are now more compatible to Americans. . Eventually concludes that the Mc World theory is somewhat do changes to exceeding customer expectations under their guiding principles. It is difficult to convincing from

Friday, January 17, 2020

‘Up’ The Movie

Up is a movie directed by Pete Docter and produced by Pixar Animation Studios. Its lead actors are; Edward Asner, Christopher Plummer and Jordan Nagai. Up is an animation, adventure, comedy, drama and family movie which was released on the 3rd of September 2009 in Australia. This film struck me for its stunning and beautiful images. No doubt we face one of those movies that are meant to be enjoyed by children and their parents at the same time. The story tells about an elderly widower, grumpy, stubborn dreamer, Carl, who decides to realize his childhood dream, a dream that once shared with his late and beloved wife to travel to Paradise Falls in South America. When her beloved little house is turned into an island surrounded by skyscrapers and he is pressured by real estate deals, and authorities want to send him to a nursing home, Carl decides to escape by tying thousands of balloons to his home with a rudimentary but ingenious navigation system. The first surprise of the trip is to discover that carrying a stowaway, Russell, a nice boy scout who became his travelling partner. The story is fast-paced, with moments of humour, suspense and overall sleek and stunning animated images. The actors did a very good roll making the voices for every character and they made us believe and feel what the story was about, they made us feel sad and happy at the same time. I must confess that the first minutes of the film are very depressing. The first minutes are a stark summary of Carl’s life. We see it in his childhood, when he was just a child, the stage where he meets another girl who would become his future wife. We quickly turned into young love, marriage, happy moments, sad moments, diseases and Carl burying his beloved wife which is truly shocking and hard. Music plays a very important roll in this part of the movie because no one talks and the music does everything, they try to make you feel happy and sad just with the music and it is very effective. It is a very good movie that everyone would enjoy and it is very well produced too. I think it is suitable for children and adults who want to spend an entertaining time.

Thursday, January 9, 2020

Media in the American Revolution Thomas Paine and His...

The writings of Thomas Paine and his famous pamphlet, Common Sense, are viewed by many as having a profound and instrumental part in the ideology supporting the American Revolution. As important as Paines writings were, there were a great many other publications that played a major part in developing and reporting the process that eventually resulted in the Revolution and the ultimate formation of a new government in the former British colonies. To fully understand the nature of the power of the printed media in the years leading up to the American Revolution one must develop recognition for how information traveled in the late 18th century. Print media and word of mouth were the only two available methods of communication in those years and the print media was still in its infancy. Nevertheless, limited circulation newspapers such as the Boston Gazette, the New England Courant, the Gazette of the United States, and the National Gazette were used by their owners and writers as both v ehicles of information and as propaganda weapons in the philosophical and political debate that led up to the American Revolution. Leaders on both sides of the Revolutionary debate contributed to the information being provided by the colonial newspapers. The range of these contributions was wide in both style and purpose. Benjamin Franklins approach was to be subtle and witty and to suggest an accommodation with the crown while Samuel Adams was openly defiant and oppositional. In betweenShow MoreRelatedAmerican Revolution Essay2256 Words   |  10 PagesA revolution is defined as being a generally violent attempt by many people to end one rule of governing, and to create their own (Websters Dictionary). The founding of our own independent country is based on such a notion, with our forefathers fighting to gain their freedom from the oppressive rule of Colonial England. With rampant fears of tyranny from a country deemed a super power, the American people were divided in their views of creating their own government, making the definition of a revolutionRead MoreFounding Brothers9626 Words   |  39 PagesPreface: The Generation Some people thought that American independence was Manifest Destiny, Tom Paine, for example, claimed that it was simply a matter of common sense that an island could not rule a continent. But for the most part, triumph of the American revolution was improbable, and therefore it is a remarkable event in history. No one expected that Britain, the strongest country in the world would be defeated by the colonies, and that Americas Republic, a government uncommon inRead MoreLogical Reasoning189930 Words   |  760 Pagesby Bradley H. Dowden This book Logical Reasoning by Bradley H. Dowden is licensed under a Creative Commons AttributionNonCommercial-NoDerivs 3.0 Unported License. That is, you are free to share, copy, distribute, store, and transmit all or any part of the work under the following conditions: (1) Attribution You must attribute the work in the manner specified by the author, namely by citing his name, the book title, and the relevant page numbers (but not in any way that suggests that the book

Wednesday, January 1, 2020

Definition and Examples of Body Language

Body language is a type of nonverbal communication that relies on body movements (such as gestures, posture, and facial expressions) to convey messages. Body language may be used consciously or unconsciously. It may accompany a verbal message or serve as a substitute for speech. Examples and Observations Pamela listened dumbly, her posture informing him that she wouldnt be offering any counter-arguments, that whatever he wanted was okay: making amends with body language.(Salman Rushdie, The Satanic Verses. Viking, 1988)The fun part is the process of, of getting to know a girl. Its like, its like flirting in code. Its using body language and laughing at the right jokes and, and looking into her eyes and knowing shes still whispering to you, even when shes not saying a word. And that sense that if you can just touch her, just once, everything will be okay for both of you. Thats how you can tell.(Iyari Limon as Potential Slayer Kennedy, The Killer in Me. Buffy the Vampire Slayer, 2003) Shakespeare on Body Language Speechless complainer, I will learn thy thought;In thy dumb action will I be as perfectAs begging hermits in their holy prayers:Thou shalt not sigh, nor hold thy stumps to heaven,Nor wink, nor nod, nor kneel, nor make a sign,But I of these will wrest an alphabetAnd by still practice learn to know thy meaning.(William Shakespeare, Titus Andronicus, Act III, Scene 2) Clusters of Nonverbal Cues [A] reason to pay close attention to body language is that it is often more believable than verbal communication. For example, you ask your mother, Whats wrong? She shrugs her shoulders, frowns, turns away from you, and mutters, Oh . . . nothing, I guess. Im just fine. You dont believe her words. You believe her dejected body language, and you press on to find out whats bothering her.The key to nonverbal communication is congruence. Nonverbal cues usually occur in congruent clusters--groups of gestures and movements that have roughly the same meaning and agree with the meaning of the words that accompany them. In the example above, your mothers shrug, frown, and turning away are congruent among themselves. They could all mean Im depressed or Im worried. However, the nonverbal cues are not congruent with her words. As an astute listener, you recognize this incongruency as a signal to ask again and dig deeper.(Matthew McKay, Martha Davis, and Patrick Fanning, Messages: The Communicatio n Skills Book, 3rd ed. New Harbinger, 2009) An Illusion of Insight Most people think liars give themselves away by averting their eyes or making nervous gestures, and many law-enforcement officers have been trained to look for specific tics, like gazing upward in a certain manner. But in scientific experiments, people do a lousy job of spotting liars. Law-enforcement officers and other presumed experts are not consistently better at it than ordinary people even though they’re more confident in their abilities.There’s an illusion of insight that comes from looking at a person’s body, says Nicholas Epley, a professor of behavioral science at the University of Chicago. Body language speaks to us, but only in whispers. . . .The common-sense notion that liars betray themselves through body language appears to be little more than a cultural fiction, says Maria Hartwig, a psychologist at John Jay College of Criminal Justice in New York City. Researchers have found that the best clues to deceit are verbal--liars tend to be less forthcom ing and tell less compelling stories--but even these differences are usually too subtle to be discerned reliably.(John Tierney, At Airports, a Misplaced Faith in Body Language. The New York Times, March 23, 2014) Body Language in Literature For the purpose of literary analysis, the terms non-verbal communication and body language refer to the forms of non-verbal behaviour exhibited by characters within the fictional situation. This behaviour can be either conscious or unconscious on the part of the fictional character; the character can use it with an intention to convey a message, or it can be unintentional; it can take place within or outside of an interaction; it can be accompanied by speech or independent of speech. From the perspective of a fictional receiver, it can be decoded correctly, incorrectly, or not at all. (Barbara Korte, Body Language in Literature. University of Toronto Press, 1997) Robert Louis Stevenson on Groans and Tears, Looks and Gestures For life, though largely, is not entirely carried on by literature. We are subject to physical passions and contortions; the voice breaks and changes, and speaks by unconscious and winning inflections, we have legible countenances, like an open book; things that cannot be said look eloquently through the eyes; and the soul, not locked into the body as a dungeon, dwells ever on the threshold with appealing signals. Groans and tears, looks and gestures, a flush or a paleness, are often the most clear reporters of the heart, and speak more directly to the hearts of others. The message flies by these interpreters in the least space of time, and the misunderstanding is averted in the moment of its birth. To explain in words takes time and a just and patient hearing; and in the critical epochs of a close relation, patience and justice are not qualities on which we can rely. But the look or the gesture explains things in a breath; they tell their message without ambiguity; unlike speech, th ey cannot stumble, by the way, on a reproach or an illusion that should steel your friend against the truth; and then they have a higher authority, for they are the direct expression of the heart, not yet transmitted through the unfaithful and sophisticating brain.(Robert Louis Stevenson, Truth of Intercourse, 1879)